The idea of flash mobs has spread quickly, diffusing at a time when online video sharing can immortalize the moment in time and social media can amplify the audience beyond just one place.

Seth Dixon, Ph.D.‘s insight:

I LOVE this particular flashmob (as a bonus, ‘read’ the cultural landscape to try to identify where this took place).  While there are many types of successful flash mobs, all share one characteristic: place matters.  The place where a flash mob performs is not simply a stage; place is a crucial part of the meaning of the flash mob.  An incredibly prominent place with open spaces and many sight lines is a prime location for a flash mob.  Beyond these tangible characteristics, if a site has some importance cultural significance, those qualities can be meshed with the meanings of the flash mob.  For more of my musings on flashmobs (and extra clips) you can continue reading here: https://geographyeducation.org/whats-new/articles/place-and-flash-mobs/


Tags: place, space, diffusion, popular culture.

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