Source: coronado.maps.arcgis.com

Think the McDonald’s Menu is the same everywhere?  Think again.  A fantastic geography teacher compiled these images and descriptions of the McDonald’s menu from around the world and put them into an ESRI storymap.  This interactive feature shows how a successful global brand like McDonald’s should be keenly aware of local tastes and customs.  Some call that “glocalization.” 

Tags: ESRI, food, culture, diffusion, globalization, consumption, APHG.