A celebration of who we are, where we are and how we operate. It belongs to the 30+ communities who make Omaha—Greater Omaha.

Source: wedontcoast.com

This website is a great example a city selling it’s regional distinctiveness to create a sense of civic pride, promote tourism, and attract more businesses.  Often Omaha’s distance for the coasts is portrayed as a major weakness, but in a clever play on words, the weakness is acknowledged and reformed into a strength.   

 

Questions to Ponder: How would you promote your own city/region/state?  What would be highlighted on a similar page for your city?  What slogan would you use?

 

Tags: place, tourism, urban, culture, economic.